> don’t make me wait!
MEMO: most Internet users expect a web page to be fully loaded in less than 2 seconds! And our web standards also consider than after 3 secs of waiting, about 40% of them would have left the website! Finally, the ultimate patience limit is said to be 5-6 seconds max.
Indeed speed performance is an important point in a satisfying UX – you surely cannot offer amazing features that people will never see because of its endless loading… And even if servers capacities are constantly increasing, so are your audience’s requirements – admit it, even you are getting less and less patient about a page been displayed when browsing the web, aren’t you?
My issue today was finding nice tools for checking loading time of my client’s web pages in the context of a complete website audit. So after giving a try to a few online apps, I decided to share my 2 best lucky finds and give you a glance at why and how to use them.
- Gomez Website Performance Test
This tool will require you to fill a short form before performing the loading test – your name, company, contact info, address, etc… Also select the location from where to test it, and don’t forget to un-tick the “I would like to receive content related to this offer” mention, then click Submit. Once its done the test will run in a few seconds and give you quite an interesting report, ready to use:
I like the very clear gauges coming along with short explanations – the 5 given items are all useful and very easy to understand so that I can immediately include this in my analysis!
Here’s quite a gem! All you have to do is open its homepage, enter the URL of your choice and press the yellow Start button.
As a result you’ll get to see 5 “thumbnails” of how the page appears at different load intervals. A smart tool with very nice design – what’s better? I’m clearly found of it as it even offers to visualize previous monitorings to make comparisons between several servers’ location and/or browsers!
NB: by default the 1st run of test is made from Ashburn USA under Safari 4. After that you can run it as many times as you want, changing the server location from all around the world, and with the 4 main web browsers (Chrome, Mozilla, Safari, IE) in their latest versions.
I think loading time audit might be made for a website’s homepage only, or if necessary for its 2 or 3 main landing pages – you don’t have to waste time (haha!) running one of these checks for every single page after all. The tools I present here are to help you know whether your website loading time is fine or not according to your (geographic) target audience, so that you can understand where the problem lays to correct it.
To finish both tools display detailed info under the shape of waterfall chart that allow you to precisely see the loading time for every single item!
> Gomez Website Performance : click the DETAIL tab in the report’s header.
> Loads.in : click the Waterfall Chart mention on the right of each range of screenshots thumbnails.